Joel Makower

Joel Makower is the executive editor of Greener World Media. For 20 years, Joel has been a well-respected voice on business, the environment, and the bottom line.

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For 20 years, Joel Makower (www.makower.com) has been a well-respected voice on business, the environment, and the bottom line. He is executive editor of the acclaimed website GreenBiz.com and its sister sites, conferences, and research, all produced by Greener World Media, of which he is co-founder and chairman; he also serves as a senior strategies for GreenOrder, a sustainability management consultancy. Joel is author of more than a dozen book; his newest, Strategies for the Green Economy, has just been published by McGraw-Hill. He also writes “Two Steps Forward” (www.readjoel.com), a popular blog on green business, clean technology, and green marketing. The Associated Press has called him “The guru of green business practices.”

  • 5,000 Days
    By Joel Makower, March 24, 2009

    Joel Makower looks at the need to accelerate efforts to create a greener economy. With only gradually improvements in energy and water efficiency, reducing greenhouse gas emissions, and addressing...

  • Calculating the Gross National Trash
    By Joel Makower, March 20, 2009

    Can the figures -- such as they are -- on the trash produced by U.S. industry be believed, or are they rubbish? Joel Makower takes on the issue and writes about why a hard look at solid waste is...

  • Looking for Green Product Innovators to Present at 'Greener by Design'
    By Joel Makower, March 17, 2009

    Greener World Media is accepting inquiries for innovators from both small and large companies to do lightning-fast (6-8 minute) presentations at Greener by Design, May 19-20 in San Francisco. ...

  • AT&T's Driving Ambition
    By Joel Makower, March 11, 2009

    Today, AT&T made a major announcement: It will invest more than a half-billion dollars over the next decade to purchase more than 15,000 alternative-fueled vehicles -- 8,000 vans powered by...

  • Clean Energy Trends 2009
    By Joel Makower, March 10, 2009

    How is clean energy technology faring amid the countervailing forces of Obama stimulus and economic meltdown? Joel Makower with Ron Pernick and Clint Wilder, his colleagues at Clean Edge, have...

  • Green Consumers' Irrational Exuberance
    By Joel Makower, February 22, 2009

    What is it with pollsters and green consumers? Why do nearly all of the surveys seem so gushingly optimistic, even during pessimistic times? That's a question that's been nagging me the past few...

  • Will Green Jobs Become the New Greenwash?
    By Joel Makower, February 08, 2009

    Despite nearly limitless hope and hype around the green jobs movement from the mainstream media and Washington, D.C., we're still not 100 percent sure what a green job is, so how will we be able...

  • The State of Green Business 2009
    By Joel Makower, February 02, 2009

    The release of our second annual State of Green Business report comes at an auspicious time for taking a measure of corporate environmental performance -- although the data don't always match up...

  • Obama and the Vision Thing
    By Joel Makower, January 10, 2009

    The biggest problem in the green world is this: No one has created a vision of what happens if we get things right -- we know what business as usual looks like, but what about if we get things...

  • The State of Green ... and Clean
    By Joel Makower, January 07, 2009

    Two upcoming events, The Clean-Tech Investor Summit and the State of Green Business Forum, will present the state of the art of their respective topics. ...

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